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Privacy Policy

DATA PROTECTION DECLARATION

1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1 Introduction

We appreciate your visit to our website and thank you for your interest. Below, we explain how your personal data is handled when you use our website. Personal data refers to any information that can be used to identify you personally.

1.2 Controller Information

The controller responsible for data processing on this website, as defined under the General Data Protection Regulation (GDPR), is Aveline Wear. The controller is the individual or legal entity that determines the purposes and methods of processing personal data, either independently or in collaboration with others.

1.3 Data Security and Encryption

To ensure the security of your personal data and the confidentiality of information such as orders or inquiries, our website uses SSL or TLS encryption. You can identify an encrypted connection by the "https://" prefix and the padlock icon in your browser's address bar.


2) DATA COLLECTION WHEN VISITING OUR WEBSITE

When you visit our website purely for informational purposes, without registering or providing any information to us, we collect only the data that your browser automatically transmits to our server (commonly referred to as "server log files"). This data is necessary to ensure that the website functions properly and is displayed to you. The following information is collected:

  • The webpage visited on our site
  • Date and time of access
  • Amount of data transmitted (in bytes)
  • The source or reference from which you accessed the page
  • Browser type and version
  • Operating system used
  • IP address (anonymized if applicable)

This data is processed in accordance with Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in ensuring the stability and functionality of our website. The data is not shared with third parties or used for other purposes. However, we reserve the right to review server log files retrospectively if there is evidence of unlawful activity.


3) COOKIES

To make your visit to our website more enjoyable and to enable the use of certain features, we use cookies on various pages. Cookies are small text files stored on your device. Some cookies are deleted automatically at the end of your browser session (session cookies), while others remain on your device and allow us or our partner companies to recognize your browser on subsequent visits (persistent cookies).

When cookies are used, they may collect and process certain information about you, such as browser type, location data, and anonymized IP addresses. Persistent cookies are automatically deleted after a specified period, which varies depending on the type of cookie.

In some cases, cookies are used to simplify processes, such as saving your shopping cart contents for a later visit. When personal data is processed through cookies, it is done in accordance with:

  • Art. 6 para. 1 lit. b GDPR, for contract fulfillment.
  • Art. 6 para. 1 lit. f GDPR, to safeguard our legitimate interests in ensuring optimal functionality and a user-friendly website experience.

We may collaborate with advertising partners to make our website more engaging. As part of this, cookies from third-party providers may also be stored on your device. If we use such cookies, you will be informed about their purpose and the scope of data collection separately.

Managing Cookie Preferences

You can adjust your browser settings to receive notifications about cookies, decide on a case-by-case basis whether to accept them, or disable cookies entirely. Each browser handles cookie settings differently. Below are links to instructions for managing cookie settings in popular browsers:

Please note that disabling cookies may limit the functionality of our website.


4) MAKING CONTACT

When you contact us (e.g., via a contact form or email), we collect personal data. The specific data collected depends on the contact form used. This information is used exclusively to respond to your inquiry, establish contact, and manage the associated technical administration.

The legal basis for processing this data is our legitimate interest in responding to your request, as outlined in Art. 6 para. 1 lit. f GDPR. If your inquiry is intended to conclude a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR.

Your data will be deleted after your inquiry has been fully processed. This applies when it is clear from the circumstances that the matter has been conclusively resolved and no statutory retention obligations apply.


5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will be collected and processed when you provide it to us for the purpose of fulfilling a contract or creating a customer account. The specific data collected can be seen in the relevant input forms.

You can delete your customer account at any time by sending a request to the address provided above for the responsible party. The data you provide will be stored and used solely for the purpose of contract processing.

Once the contract has been fully executed or your customer account has been deleted, your data will be blocked to comply with legal retention periods under tax and commercial laws. It will then be deleted after these retention periods expire, unless:

  • You have explicitly consented to further use of your data, or
  • We are legally permitted to use your data further, in which case we will inform you accordingly.


6) USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Registration for Our Email Newsletter

If you subscribe to our email newsletter, we will regularly provide you with information about our offers. The only required information for receiving the newsletter is your email address. Providing additional data is optional and helps us address you personally.

We use a double opt-in process to confirm your subscription. This means that you will only receive the newsletter after you have explicitly confirmed your consent. After signing up, we will send you a confirmation email with a link to click on to finalize your subscription.

By activating the confirmation link, you consent to the use of your personal data for this purpose in accordance with Art. 6 para. 1 lit. a GDPR. During registration, we also store your IP address and the date and time of your subscription, as provided by your Internet Service Provider (ISP), to prevent misuse of your email address.

The data collected during registration is used exclusively for sending the newsletter. You can unsubscribe at any time by clicking the unsubscribe link provided in each newsletter or by contacting the controller directly. Once unsubscribed, your email address will be promptly removed from our mailing list unless you have explicitly consented to further use of your data or if legal grounds permit us to use your data for other purposes, which will be disclosed in this declaration.

6.2 Sending Email Newsletters to Existing Customers

If you have provided us with your email address during the purchase of goods or services, we may send you emails featuring offers for similar products or services without obtaining additional consent. This is based on our legitimate interest in personalized direct advertising, as outlined in Art. 6 para. 1 lit. f GDPR.

If you objected to this use of your email address when providing it, we will not send you such emails. You may also object to this use of your email address at any time in the future by contacting the controller directly. You will only incur transmission costs at the basic rates for this action. Upon receiving your objection, we will immediately cease using your email address for advertising purposes.


7) DATA PROCESSING FOR ORDER PROCESSING

7.1 Data Sharing for Contract Fulfillment

Personal data collected by us will be shared with the transport company responsible for delivery as necessary to process and fulfill the contract. Similarly, your payment information will be shared with the authorized financial institution or payment service provider to process payments. When specific payment service providers are used, further details are provided below. The legal basis for this data sharing is Art. 6 para. 1 lit. b GDPR.

7.2 Use of Payment Service Providers

PayPal
When choosing PayPal as a payment method (e.g., PayPal, credit card via PayPal, direct debit via PayPal, or other options like "purchase on account" or "payment in installments"), your payment data will be forwarded to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg ("PayPal") as part of the payment process. This data transfer is carried out in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.

PayPal may conduct credit checks for certain payment methods (e.g., credit card, direct debit, purchase on account, or installment payment). For this purpose, PayPal may transmit your payment data to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR, based on their legitimate interest in assessing your creditworthiness. The results of these credit checks, including statistical probabilities of non-payment (score values), may influence PayPal's decision to offer a specific payment method. The score values are calculated using scientifically recognized mathematical-statistical procedures and may incorporate address data.

SOFORT (Klarna Group)
If you choose the "SOFORT" payment method, payment processing will be handled by SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany, a part of the Klarna Group (Klarna Bank AB, Sveavägen 46, 11134 Stockholm, Sweden). We will transfer the information provided during the ordering process, along with details of your order, to SOFORT in accordance with Art. 6 para. 1 lit. b GDPR. This transfer is solely for the purpose of processing payments and only to the extent necessary.

For more information on SOFORT's privacy policy, please visit:
SOFORT Privacy Policy


8) CONTACT FOR REVIEW REMINDER

We may use your email address to send a one-time reminder to review your order through our rating system, provided you have explicitly consented to this either during or after your purchase, in accordance with Art. 6 para. 1 lit. a GDPR.

You can withdraw your consent at any time by contacting the data controller.


9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook Plugins with Shariff Solution

Our website integrates social plugins ("plugins") from the Facebook social network, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To enhance your data protection when visiting our website, these buttons are not fully integrated as direct plugins but are embedded using HTML links. This ensures that no connection to Facebook servers is established when you visit a page on our website containing such buttons. When you click on the button, a new browser window opens, directing you to Facebook’s page where you can interact with the plugins (after logging in, if required).

Facebook Inc., located in the USA, is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with the EU’s data protection standards. For more details on Facebook’s data collection, processing, and usage, as well as your rights and privacy settings, please visit Facebook’s Privacy Policy: Facebook Privacy Policy.

9.2 Google+ Plugins with Shariff Solution

Our website integrates social plugins ("plugins") from the Google+ social network, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

To improve data protection, these buttons are also embedded via HTML links instead of direct plugin integration. This ensures that no connection with Google+ servers occurs when you visit a page containing such buttons. Clicking the button opens a new browser window, taking you to Google+’s page where you can interact with the plugins (after logging in, if necessary).

Google LLC, based in the USA, is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards. For more information on Google’s data collection, processing, and privacy settings, please refer to Google’s Privacy Policy: Google Privacy Policy.

9.3 Instagram Plugins with Shariff Solution

Our website integrates social plugins ("plugins") from Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").

To safeguard your data, these buttons are embedded using HTML links instead of direct plugin integration. This ensures that no connection to Instagram servers occurs when you visit a page containing such buttons. When you click on the button, a new browser window opens, directing you to Instagram’s page where you can interact with the plugins (after logging in, if necessary).

Instagram LLC, located in the USA, is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards. For details on Instagram’s data collection, processing, and privacy settings, please visit Instagram’s Privacy Policy: Instagram Privacy Policy.


10) ONLINE MARKETING

10.1 DoubleClick by Google

This website utilizes the DoubleClick online marketing tool provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display relevant advertisements, enhance campaign performance reporting, and prevent users from seeing the same ad multiple times. Google assigns a cookie ID to record which ads are displayed in which browser, ensuring they are not shown repeatedly. Data processing is based on our legitimate interest in optimizing our website’s marketing in accordance with Art. 6 para. 1 lit. f GDPR.

DoubleClick may also track conversions, such as when a user clicks on an ad and subsequently makes a purchase on the advertiser’s website using the same browser. According to Google, DoubleClick cookies do not contain personal information.

When this tool is used, your browser establishes a direct connection with Google's servers. Google may collect information such as which parts of our website you visited or which ads you interacted with. If you are logged into a Google account, this data may be associated with your account. Even without a Google account, Google may still collect and store your IP address.

How to Opt-Out of Tracking:

  • Block cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com.
  • Visit the Digital Advertising Alliance at www.aboutads.info to manage cookie preferences.
  • Adjust your browser settings to be notified about cookies, allow them case-by-case, or block them entirely.

Note: Disabling cookies may limit the functionality of our website.

Google LLC is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards. For more information on DoubleClick’s privacy practices, visit: DoubleClick Privacy Policy.

10.2 Google AdWords Conversion Tracking

This website uses Google AdWords and its conversion tracking service, provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

We use Google AdWords to promote our offers via external websites and assess the effectiveness of our advertising campaigns. This helps us present ads tailored to your interests, improve the user experience, and ensure a fair calculation of advertising costs.

When you click on an ad placed by Google, a conversion tracking cookie is stored on your device. These cookies typically expire after 30 days and do not contain personally identifiable information. If you visit specific pages on our website and the cookie is still active, Google and we can track that you clicked on the ad and were redirected to our website.

Each AdWords customer receives a unique cookie, ensuring no cross-tracking between AdWords customers' websites. The information collected through these cookies is used to create conversion statistics for advertisers who use conversion tracking. Advertisers learn the total number of users who clicked on their ads and completed a conversion (e.g., made a purchase), but no personally identifiable information is provided.

How to Opt-Out of Tracking:

  • Deactivate Google conversion tracking cookies through your browser settings.
  • Permanently disable advertising cookies using the browser plug-in available here: Google Ads Settings.

Note: Disabling cookies may restrict certain features of this website.

Google LLC is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards. For more details on Google’s privacy practices, visit: Google Privacy Policy.


11) WEB ANALYSIS SERVICES

Google (Universal) Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics employs cookies, which are text files placed on your device, to analyze how users interact with the website. Information generated by these cookies about your use of the website (including a truncated IP address) is typically transmitted to and stored on a Google server in the USA.

This website uses Google Analytics exclusively with the "_anonymizeIp()" extension. This ensures that IP addresses are anonymized by truncating them, which prevents them from being directly associated with a specific individual. Within the European Union and other parties to the Agreement on the European Economic Area, IP addresses are shortened before transmission. In exceptional cases, the full IP address is sent to a Google server in the USA and truncated there. Such processing is based on Art. 6 para. 1 lit. f GDPR, reflecting our legitimate interest in analyzing user behavior for website optimization and marketing purposes.

How Google Analytics is Used

Google processes the collected data on our behalf to:

  • Analyze website usage.
  • Generate reports on website activities.
  • Provide additional services related to website and Internet use.

The IP address transmitted by your browser through Google Analytics is not merged with other Google data.

How to Opt Out

You can prevent cookies from being stored by adjusting your browser settings. However, please note that this may limit the functionality of the website.

You can also prevent Google from collecting and processing data generated by cookies (including your IP address) by downloading and installing a browser plugin:
Download Google Analytics Opt-Out Plugin

Alternatively, for mobile devices or as an alternative to browser plugins, you can click the following link to set an opt-out cookie. This cookie will prevent future data collection by Google Analytics on this website (note: this opt-out works only in the current browser and for this domain. If you delete your cookies, you will need to click the link again):
Deactivate Google Analytics

Cross-Device Analysis via User ID

This website also uses Google Analytics for cross-device tracking via a user ID. When you first visit the website, you are assigned a unique, permanent, and anonymized ID. This ID enables the linking of interaction data across multiple devices and sessions. The user ID does not contain personal information and is not shared with Google.

You can opt-out of cross-device tracking by deactivating Google Analytics across all devices you use. This can be done using the browser plugin or by clicking the opt-out link on each device.

Data Protection and Additional Information

Google LLC is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards.

For more details about Universal Analytics and its privacy practices, visit:


12) RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING

Facebook Custom Audience via Pixel Method

This website uses the "Facebook pixel" provided by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With explicit consent, this technology allows user behavior to be tracked after they view or interact with a Facebook advertisement. This tracking helps assess the effectiveness of Facebook ads for statistical and market research purposes, enabling us to optimize future advertising efforts.

The data collected is anonymous to us and does not reveal the user's identity. However, Facebook processes and stores this data, potentially linking it to a user's profile and using it for its own advertising purposes in line with Facebook's Data Usage Policy: Facebook Data Usage Policy. Facebook and its partners may use this information to display advertisements on and off Facebook. For this purpose, a cookie may also be stored on your device. These processing activities occur only with your express consent under Art. 6 para. 1 lit. a GDPR.

Age Restriction: Consent for using the Facebook pixel can only be given by users aged 13 or older. If you are under 13, please seek permission from a legal guardian.

Facebook Inc., based in the USA, is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards.

Opt-Out Options:

  • To prevent cookies from being stored on your device, adjust your browser settings to block or delete cookies.
  • You can object to the use of cookies by Facebook and other third-party providers via the Digital Advertising Alliance: Opt-Out Choices.

Google AdWords Remarketing

Our website uses Google AdWords Remarketing to advertise in Google search results and on third-party websites. The service is provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

Google sets a cookie in your browser, which uses a pseudonymous ID to display ads based on the pages you have visited. This processing is based on our legitimate interest in optimizing our website's marketing under Art. 6 para. 1 lit. f GDPR.

Further Data Processing: Additional processing occurs only if you have granted Google consent to link your browsing history (internet and app usage) to your Google account. This enables Google to use your account information for personalized ads. If logged into Google during your website visit, Google combines your data with Google Analytics to create cross-device remarketing target groups.

Opt-Out Options:

  • Permanently disable cookies for advertising by downloading and installing the browser plug-in: Google Ad Settings.
  • Adjust your cookie preferences via the Digital Advertising Alliance: About Ads.
  • Configure your browser to notify you of cookies, allow or block them individually, or block them altogether. Note that disabling cookies may limit website functionality.

Google LLC is certified under the EU-U.S. Privacy Shield framework, ensuring compliance with EU data protection standards.

For more information on Google's data protection and advertising policies, visit:
Google Advertising Privacy Policy.


    13) RIGHTS OF THE DATA SUBJECT

    13.1 Rights Under Applicable Data Protection Law

    Under applicable data protection laws, you are granted specific rights regarding the processing of your personal data. These include:

    Right to Access (Art. 15 GDPR)

    You have the right to request information about:

    • The personal data we process about you.
    • The purposes of the processing.
    • The categories of personal data processed.
    • The recipients or categories of recipients to whom your data has been or will be disclosed.
    • The planned storage period or criteria used to determine it.
    • Your rights to rectification, erasure, restriction of processing, objection, and complaint to a supervisory authority.
    • The origin of your data if it was not collected from you directly.
    • The existence of automated decision-making, including profiling, and meaningful details about the logic involved, as well as the consequences of such processing.
    • Safeguards under Art. 46 GDPR if your data is transferred to third countries.

    Right to Rectification (Art. 16 GDPR)

    You have the right to request the correction of inaccurate or incomplete personal data stored by us.

    Right to Erasure (Art. 17 GDPR)

    You can request the deletion of your personal data if:

    • The data is no longer necessary for the purposes for which it was collected.
    • You withdraw your consent, and there is no other legal basis for processing.
    • You object to the processing, and there are no overriding legitimate grounds.
    • The data has been unlawfully processed.
    • Erasure is required to comply with a legal obligation.
      This right does not apply if processing is necessary for freedom of expression, compliance with legal obligations, public interest, or legal claims.

    Right to Restriction of Processing (Art. 18 GDPR)

    You have the right to request the restriction of processing if:

    • The accuracy of your data is contested.
    • Processing is unlawful, but you oppose erasure.
    • We no longer need the data, but you require it for legal claims.
    • You objected to processing, pending verification of whether our legitimate grounds override yours.

    Right to Notification (Art. 19 GDPR)

    If you request rectification, erasure, or restriction of processing, we are obligated to notify all recipients of your personal data, unless this proves impossible or requires disproportionate effort. You also have the right to be informed about these recipients.

    Right to Data Portability (Art. 20 GDPR)

    You have the right to receive the personal data you provided to us in a structured, commonly used, and machine-readable format, or to request the transfer of this data to another controller, where technically feasible.

    Right to Withdraw Consent (Art. 7 para. 3 GDPR)

    You can withdraw your consent to data processing at any time with future effect. Upon withdrawal, we will delete the affected data unless a legal basis exists for further processing. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

    Right to Lodge a Complaint (Art. 77 GDPR)

    If you believe that the processing of your personal data violates the GDPR, you can file a complaint with a supervisory authority, particularly in the EU Member State of your residence, workplace, or the location of the alleged infringement.

    13.2 Right to Object

    Processing Based on Legitimate Interest:
    If your personal data is processed based on our legitimate interest, you have the right to object at any time for reasons related to your specific situation.

    If you object, we will cease processing the data unless:

    • We can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights, and freedoms.
    • The processing is necessary for establishing, exercising, or defending legal claims.

    Processing for Direct Marketing:
    If your data is processed for direct marketing purposes, you have the right to object at any time to this processing.

    If you exercise this right, we will stop using your data for direct marketing purposes immediately.


    14) DURATION OF THE STORAGE OF PERSONAL DATA

    The duration of personal data storage is determined by the applicable statutory retention periods (e.g., under commercial and tax laws). Once these periods have expired, the corresponding data is routinely deleted, provided it is no longer needed for contract fulfillment, contract initiation, or if we no longer have a legitimate interest in retaining the data.

     

    Contact Information

    📧 Email: Support@aveline-wear.com
    🕒 Support Hours: Available 24/7

    Company Information

    🏢 Company Name: Royalty Investments BV
    📜 Company Registration No.: 94249598

    © 2025 Aveline Wear, Commerce électronique propulsé par Shopify

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